Monday, March 13, 2023

Week 7 - Part B

I have noticed that some of my classmates' posts are not only informative but they also include some wording and offers inviting visitors to try their product or service. There is a mix of new accounts created for the purpose of this assignment and old accounts of existing businesses.

I believe that service based businesses use Instagram with focus mainly on short videos about how the services are provided and their expected benefits. It may include interviews and user testimonials to support the main idea. It is also very common to include a link with “learn more” or “book now” to the business main website.

Product based businesses seem to have a slight preference for images and static visuals. However, they also use short demonstration videos. Like service businesses, it is quite common to include a link with “learn more”, “subscribe” or “shop now” to the business main website.

I think my Instagram account can make use of more educational posts on how Tapioca Crepes are prepared and the health benefits of a nutrient dense meal. Also, include additional images of our menu with descriptions of ingredients and an “order now” link to the restaurant website.


Visited group members Instagram pages:

Godinez, Luis - Godinez Gym

Carter, Cody – Sparky’s Garage

Shapiro, Sascha – Tuesday & the Gypsy

De La Torre, Christian – Frozen Tower Treats

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